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Why no logo?

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araneae
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Why no logo?

Postby araneae » Thu Jan 10, 2019 11:04 am

Just curious why there is no counterpart to the spyderco bug for byrd blades? Seems like brand identity would be helped by a recognizable bird on the blade, and an easy critter to make a logo of.
So many knives, so few pockets... :)
-Nick

Just got: Ikuchi

The "Spirit" of the design does not come through unless used. -Sal
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Sjucaveman
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Re: Why no logo?

Postby Sjucaveman » Thu Jan 10, 2019 11:12 am

I think it's the hole shape that takes the place of it.
I can do all things through Christ who strengthens me. Philippians 4:13
Adam
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sal
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Re: Why no logo?

Postby sal » Thu Jan 10, 2019 12:09 pm

Correct.

sal
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Larry_Mott
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Re: Why no logo?

Postby Larry_Mott » Thu Jan 10, 2019 12:12 pm

Yeah, there's no mistaking the squinting eye in the blade :)
"Life is fragile - we should take better care of each other, and ourselves - every day!"
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araneae
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Re: Why no logo?

Postby araneae » Fri Jan 11, 2019 9:18 am

I'm no marketing pro, but a hole shape isn't really a logo.
So many knives, so few pockets... :)
-Nick

Just got: Ikuchi

The "Spirit" of the design does not come through unless used. -Sal
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sal
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Re: Why no logo?

Postby sal » Fri Jan 11, 2019 12:03 pm

Hi Araneae,

Probably not really a "logo" in the true sense, but it is trademarked and we've been using it as such.

sal
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Knife Knut
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Re: Why no logo?

Postby Knife Knut » Sat Jan 12, 2019 5:14 pm

The only other knife I have ever seen with the byrd eye came long before byrd. It was a Chinese Cricket knockoff in the Atlanta Cutlery catalog, back in 2001-2002
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